AI and real estate insights from Figgy.
Use Figgy’s ZMA skill to pull a Zillow-style estimate screenshot for a contact, send a credible test email, then run the same workflow every morning for tagged listing prospects—with a report of who was touched.
Set brand voice in Figgy, pull newsletter content from saved CRM articles (including your content calendar), send a real test through your ESP, then put a monthly “find the news + draft + test” loop on autopilot.
How Figgy’s preloaded content calendar skill builds a rolling 30-day plan, tightens the next seven days, and prepares tomorrow’s post—including graphics tuned for real news, holidays, and your brand—with optional daily automation.
How to send ink-on-paper letters and postcards through a trusted provider— grounded in your CRM, with previews before they mail, and optional weekly schedules for birthdays and sphere touches.
AI will reshape real estate. It won't replace great agents. But it will expose average ones. Here's the honest answer — and what it means for your business.
Most "AI real estate assistants" only handle the first five minutes of a lead's journey. A true assistant handles the next five months. Here's what that actually looks like.
87% of brokerages use AI tools daily. 46% of individual agents still don't. Here's the workflow-first playbook — organized around your actual business — to close that gap.
Elite teams have inside sales reps, TCs, marketing directors, and database managers. Solo agents have their phone. AI is finally closing that gap — if you know where to look.
Every "best AI tools" list in 2026 is a fragmented stack of 10+ subscriptions. The real cost isn't any one tool — it's the total. Here's what's actually worth using.
OpenClaw went viral in early 2026 — Daniel Foch's setup, a Skool community with 400+ members, two Inman features. Here's what it actually is, why agents are drawn to it, and why most can't use it.
ChatGPT, Claude, Gemini, Copilot — the most capable general AI assistants ever built. But for real estate agents, "most advanced" means something different. Here's what that actually is.